We’re not going to have a universal day and date release for our comic books. I know that it’s something that direct market retailers don’t want to see happen, and wherever we can, we’re going to be respectful to that. As I said before, the direct market is far and away our biggest and most important market.

Ted Adams of IDW Publishing.

So sad.

(via ballsmoke)

Talk about burying your head in the sand.

  1. jonesylovesbeer reblogged this from ballsmoke
  2. jalvani said: Translated from PR Speak: “The reader isn’t our customer; the retailer is our customer.”
  3. ballsmoke posted this